
Hospitality · Ongoing content
Client
Bar Ricci
Year
2025 — 2026
Location
Main Beach, Gold Coast
Format
Photo + Film
01 — The Challenge
Truly premium Italian dining is still rare on the Gold Coast. Bar Ricci needed content as considered as the venue: sophisticated without pretence, luxurious without excess, and fresh every month.
02 — The Idea
Treat every menu launch, cocktail list and event as its own short story. Let the details carry the brand: monogrammed napkins, branded ice, matchbooks and amber light.
Selected photography

Reels & shorts
03 — The Approach
Monthly shoots from the opening walkthrough through Truffle season, Easter and Melbourne Cup. Shot portrait-first for Instagram and Reels, with hero films, cocktail reels and carousel series cut from the same days.
04 — The Outcome
A consistent library of photo and film that keeps Bar Ricci's feeds and campaigns stocked with work that looks the way the room feels.
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